AI companies charge by the word, more or less. Let's see what real writing actually costs.
💬
A text message
~50 words
✉️
An email
~200 words
📰
A news article
~500 words
📖
The Hobbit
95,356 words
Technically they charge by the token, a chunk of a word, about three quarters of one. 100 words is roughly 133 tokens. That's the only jargon you need today.
Now pick an AI
Four of the 22 companies TokenScale verifies nightly.
G
Google Gemini
The AI inside Google Search and Gmail
O
OpenAI
The company behind ChatGPT
A
Anthropic
The company behind Claude
D
DeepSeek
Time-window pricing, peak rate shown
These are raw API prices: the wholesale counter where app developers buy AI by the token. It's not your ChatGPT subscription; that's a flat monthly fee built on top of prices like these.
Standard list estimate
$0.003
Standard on-demand list-price estimate for one run. Active promotions are shown in Basic and the full calculator.
less than a single sheet of paper
That is the standard wholesale API list-price estimate for an email on Anthropic Claude Haiku 4.5.
Standard on-demand list-price estimate for one run. Active promotions are shown in Basic and the full calculator.
less than a single sheet of paper
The standard wholesale API list-price estimate for this one job. Current promotions are available in Basic and the full calculator.
✓ Still an email ✉️, just resized
200 words
This slider only resizes the thing you picked. It never switches you onto something else.
reading $0.0003
writing $0.003
Reading (input) is cheap; writing back (output) costs several times more per token. That's the most misunderstood thing about AI pricing.
SmallClaude Haiku 4.5 · $0.003
MidClaude Sonnet 5 · $0.006
FlagshipClaude Fable 5.1 · $0.03
Every company sells three sizes: a small fast model, a balanced middle one, and a flagship. Same job, very different bill. Tap the tabs above.
Same job, other companies
OpenAI$0.0007
DeepSeek$0.0007
Google Gemini$0.001
Anthropic$0.003
Prices for the identical task vary 10 to 50 times between companies, and they change constantly. TokenScale checks all 22 nightly and marks any carried observation; these four are just the famous ones.
Scale it up
100people
×
5a day each
100 people × 5 a day = 500 jobs a day$30.44 / monthabout $1.38 a working day · 22 working days · Anthropic Claude Haiku 4.5
One job's price × people × how often: the number a business actually cares about. Watch it change when you switch tiers above.